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For quite some time we and others have been talking about and helping companies understand how the Internet – and the way the Internet is being build – is changing business and the way we work forever.
We have been stressing how the way the Internet is build and the easy-to-use tools and software have driven the cost not only to publish, but to manufacture, distribute and collaborate - the cost of innovation (as Joi Ito describes it) -...

Hos Socialsquare interesserer vi os for, hvordan internettet forandrer verden. De næsten generiske dynamikker - der går på tværs af mennesker, institutioner og virksomheder - giver udslag på forkellige måder, når man kigger specifikt på det enkelte område eller en given branche.

 

Vi vil derfor gerne undersøge, hvordan den enkelte branche præges af internettet og hvad man gør for at imødekomme udviklingen. Vi har derfor sat os for at snakke med en række spændende fagfolk og visionære pioneerer. Vi vil spørge dem om, hvordan de ser at internettet forandrer deres verden og branche - og hvad de gør for at imødekomme og drive udviklingen.

 

Rektor Mads Tofte fra IT-Universitet i København er den første jeg har sat i stævne. Jeg spurgte til hans betragtninger om internettet og den digitale udvikling generelt. Vi fik os en spændende snak, hvor vi både fik mulighed for at gøre generelle betragtninger, og hvor jeg fik hørt hans vinkel på, hvordan hans branche præges. 

 

Kommenter gerne på interviewet. Er du enig i rektor Mads Toftes betragtninger?

 

Er natur og teknologi modsætninger eller går de to verdener hånd i hånd i 2011? I forbindelse med vores projekt "Gården" vil vi meget gerne høre din mening! Så giv os dit take på spørgsmålet og fortæl os fx om økologi, køkkenhaver og gummistøvler partout er offline eller om du har din digitale identitet og dit sociale netværk med med i dette?

 

I klippet kan du se hvad folk på gaden svarede på spørgsmålet om teknologi og natur.

December 2. Christmas is around and we are entering the last month of 2011. It's a busy times.  If the Elf's in Santa's workshop, where working with laptops, stickynotes, whiteboards and videocameras, the Socialsquare Headquarters would be the epicenter of Christmas.  Christmas is the month of traditional and last week Magnus started a new tradition in Socialsquare: Weeknotes, where we tell what has happened during the week. 

 

First of are we are obviously very glad that our new site is up and running. Emil and Nicolaj has been busy getting things to work, and will obviously keep tuning the site. Do comment. Be gentle :)

 

This week we have been busy continuing our work on several projects. Kim and Magnus have made some interviews with some experts in relation to our "farm" project, where we are trying to rethink the physical farm in a digital context. Amongst the interviews we had a very visit by a former employee Andreas Lloyd for a talk about how he and a bunch of other are organizing a ecological food collaborative in Copenhagen food collective, and Andreas...

 

Jonas tested out a new format for our research, toke the camera  and went on the street and caught some public opinions, and is a planning a upcoming thoughtleader meeting where we will invite some of the best and brightest to meet and talk about how internet is disrupting business, and how organisations needs to change the way they work. In this vein Kasper is researching thsi theme mapping concrete examples and tendencies on digital...

 

Magnus has been workshopping in the CBI project (community based innovation), where Socialsquare is a partner. And finalizing our strategy project for GEA. 

 

I have been spending on our project with DJØF and our collaborators WOGN. we are working with a group of members that has started blogging at detgodearbejsliv.nu. During the week I was visiting Kunde&Co participating as an expert in digital participation for a client, great fun and lots of ideas how to create participation. Lastly I ended this week reviewing a clever bunch of students at Copenhagen University, that has been working with us to...

 

Finally we are also happy to say that we will be working with saxo.com again, in a very interesting project. 

 

Have an excellent good weekend.

 

 

 

 

Vi har netop startet et spændende projekt op med dansk fødevareleverandør. Projektet kalder vi for "Gården". Virksomheden ønsker at mobilisere og engagere nye og eksisterende kunder omkring økologi og sundhed og en given fysisk lokalitet.

 

Opgaven er super-spændende. Vi har nemlig mulighed for at undersøge, hvordan natur, sundhed og økologi griber ind i folks digitale adfærd. Og hvordan man kan tænke innovation og forretningsudvikling ind i et ret så værdidrevet emne. 

 

Vi vil rigtigt gerne involvere jer lidt i projektet. Giv os dit bud på spørgsmålet: "Hvordan bringer dine madvarer dig tættere på naturen?". På filmen nedenfor kan du se, hvad folk vi mødte på gaden svarede.  

 

På forhånd tak :-)

 

 

Hi all,

It's been to long since we last wrote but we hope we will change this in the future. One thing we would like to do more of (inspired by BERG) is to sum up our week in a weekly post. So that we remember what we've done when we look back at all of this and so that you know a bit more about what we're up to. So here goes, the first of many…

 

For quite some time we have been researching and exploring how the internet disrupts business as we know it, and much of our time this week have been focused on this. Kim have been talking with Mads Tofte from ITU, I have been meeting with people from the CBI project on co-creation and collaborative business models, and we have discussed a new research focus for next year with some new collaborators.

 

Kim, Jonas and myself have been kicking of our Farm project. Kim and Jonas have been conducting interviews and research and I have been doing some planning and initial analysis on the challenges with the project together with our client, while Nicolaj have been working on prototypes for the coming workshops. Things looks good.

Martin have been traveling, doing presentations and talked to quite a few member organizations about the difficulties and relevance of "getting the internet into the organization" and adjusting to the fact that the organizations primary interface to its surroundings is digital. He has also been working hard to wrap up our latest open innovation project together with Dan and Emil. Emil have spent time with Nicolaj, working on some of our own...

Beside this, there have been quite a few new business meetings this week and some internal huddles on an event we are planning for the beginning of next year. An event that includes new offices (OMG). But more on this later.

For now, have a great weekend. I know I will.

Magnus

In Socialsquare we are working with what we call social design.
In this feature we would like to explore what social design is. We would like to discuss with you how this emerging concept and method manifests in concrete solutions, as well as what kind of methodology underpins social design. We are interested in how and why participation happens. What actors are doing what? What motivates participants to join and share? What value chain that...

Vi inviterer hermed til gå-hjem-møde om brugen af sociale medier i HR og rekrutteringsarbejde d. 9. juni kl. 16:00 - 18:00 på Karrierebar i Kødbyen.

Gå-hjem-mødet henvender sig til ansatte i større virksomheder og organisationer, som til dagligt arbejder med HR, rekruttering og personale.

I marts udkom Social Semantic’s store undersøgelse om danske virksomheders brug, udbytte og forventninger til sociale medier. Socialsquare har været...

Som Magnus tidligere har skrevet, har jeg arbejdet en del med innovative løsninger og projekter målrettet internettet.
Jeg har arbejdet for mange startup virksomheder, hvor kreative løsninger og nytænkning har været hverdag.

Du kommer til at møde mig, når løsninger og strategier skal konkretiseres og når værktøjer skal udvikles og implementeres.
Jeg vil bidrage med en tung teknisk erfaring og idéer til mulige løsninger.
Jeg håber...

I forlængelse af mit speciale om "organisatorisk implementering af crowdsourcing" har jeg skrevet følgende artikel, som er publiceret i Markedsføring No. 5 - 13.04.11

Crowdsourcing bliver stadig mere populært, og set med marketingsafdelingens øjne virker det som en interessant måde at skabe relationer til forbrugerne på. Men marketing har typisk et andet udgangspunkt, hvorfor virksomheder bør gøre sig nøje overvejelser, inden de begiver sig i kast med crowdsourcing. Her er et par tips.

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Fænomenet crowdsourcing er et udtryk for den nye ”åbenhed.” Det udspringer således af den ændrede magtfordeling mellem virksomheder og forbrugere, som blandt andet udbredelsen af sociale mediers har bevirket. Virksomheder har fået betydeligt sværere ved at eksistere som lukke...