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These are our links for October 25th through October 30th:

• Martin: Drupal Moves Into the White House – Bits Blog – NYTimes.com – The open-source software package helps people create and manage their Web sites. And this week, a new WhiteHouse.gov site arrived that had been built via the Drupal code.
• Martin: Google’s Eric Schmidt on What the Web Will Look Like in 5 Years – NYTimes.com – Google CEO Eric Schmidt envisions a radically changed internet five years from now: dominated by Chinese-language and social media content, delivered over super-fast bandwidth in real time. Figuring out how to rank real-time social content is "the great challenge of the age," Schmidt said in an interview in front of thousands of CIOs and IT Directors at last week's Gartner Symposium/ITxpo Orlando 2009.
• Martin: Portrait of a Twitter user: Status update demographics | Pew Internet & American Life Project – Some 19% of internet users now say they use Twitter or another service to share updates about themselves, or to see updates about others. This represents a significant increase over previous surveys in December 2008 and April 2009, when 11% of internet users said they use a status-update service.
• Martin: Design Thinking… What is That? | Fast Company – The methodology commonly referred to as design thinking is a proven and repeatable problem-solving protocol that any business or profession can employ to achieve extraordinary results.
• Martin: The Big Shift – HarvardBusiness.org – A host of excellent blogposts about the big shift in business, management and organisations beyond – yet relevant to – the social media discourse.
• Martin: John Hagel on The Social Web – O’Reilly Radar – the rise of the Social Web feels a bit like Back to the Future for people who have a long history with the Internet. In the early days the Internet functioned to link people – scientists, researchers etc. The advent of the World Wide Web saw the Internet functioning more as a publishing platform. Now, with the Social Web, we are back full circle to a network that connects people together. When you connect people to people (as opposed to just brokering information) you are able to surface valuable tacit knowledge that is difficult to express in documents.
• Martin: Video – Easing Employees Into ‘Social Computing’ Tools – WSJ.com – Blogs, wikis and the like are vital in today's workplace, but not everyone sees their value. Dorit Nevo, associate professor at the Schulich School of Business in Toronto, tells WSJ Editor Jennifer Merritt how to combat that reluctance in this edition of Business Insight.
• Martin: Why Companies shouldnt build Online Communities.. « The Complete Innovator – orget about Communities.Dont do it. Dont even think about it. Oh I know that communities are all the rage currently companies are falling over themselves to create, build and own their very own communities: Communities of Employees, Communities of Customers, Communities of Interest Groups, Communities, Communities, Communities&.
• Martin: How we used the internet to tell the story of the internet | Technology | guardian.co.uk – interactive people's history of the internet brings together your stories, alongside our own research and video interviews with key figures
• Martin: Video: Designing for Adoption with Confluence – Atlassian News – Yesterday, HeadShift gave a great presentation discussing barriers of wiki adoption. They showcased past client issues, design requirements, and how they have helped these clients overcome the adoption issue.